# Traffic Routing Rules

Define and prioritize how incoming traffic is distributed to your landing page variants. Rules are processed from top to bottom.

Conditions
Target Variant
Status & Actions
#1 drag_indicator
High Value Traffic
public Source: Facebook Ads smartphone Device: Mobile
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B
Variant B Viral Campaign V2
#2 drag_indicator
Business Hours B2B
schedule 09:00 - 18:00 calendar_today Weekdays
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C
Variant C Enterprise Focus
#3 drag_indicator
Weekend Special Inactive
calendar_month Weekend
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B
Variant B Viral Campaign V2
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Default Fallback
Applied when no other rules match
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A
Variant A Original / Control
Always Active
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